Sunday 21 January 2018

Google logo

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The Google logo appears in numerous settings to identify the search engine company. Google has relied on several logos since its renaming (see History of Google), with the first logo created by Sergey Brin using GIMP. A revised logo debuted on September 1, 2015. The previous logo, with slight modifications between 1999 and 2013, was designed by Ruth Kedar; the wordmark was based on the Catull typeface, an old style serif typeface designed by Gustav Jaeger for the Berthold Type Foundry in 1982.

The current Google logo was launched on September 1, 2015. The logo now has a new tailor-made sans-serif typeface. It has softer colors and bears a resemblance to the logo of Google's parent company Alphabet Inc.

Technically the designer who create the new logo had his own spacing without following the golden ratio that's most of the designers follow in the previous 5 years, However the new typeface is clean and even doing well if they use as a logo.
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